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AD:uk Response to Creative Industries DCMS Consultation

DCMS1We (Lucia Masundire and Diana Pasek-Atkinson, East Midlands Coordinators) are preparing a response on behalf of AD:uk regarding the DCMS consultation on ‘Classifying and measuring the creative industries’. The consultation has a number of proposals regarding measuring the creative industries, most notably a proposal that gave the impression that the DCMS was considering removing ‘Craft’ from the definition of a creative industry. Recently the DCMS have clarified their position, stating that they were never proposing to remove craft from the definition but wanting to hear our views on how they can better identify and measure the craft sector.

You can read their report and their clarification here:

We would like to hear from members who have a responsibility for or an interest in the creative industries so that they can feed into our response, particularly we would like you to comment on:

  • What indicators do you find to be of value in your work? Do you collect data against these indicators on a regular basis and, if so, how do you do so?
  • If you can propose robust technical solutions for how Crafts, as well as other creative sectors badly served by the official codes, might be better teased out from the official data sources and using the existing codes

If you have comments regarding the other proposals we would also like to hear from you. If you have any links to research that you are aware of, or have commissioned that would be great. For instance Creative Leicestershire commissioned research two years ago on measuring sole traders (read more at:

Please send your comments to or by Monday 10 June. Do get in touch if you have any questions

Lucia Masundire – AD:uk (SF), Arts & Creative Industries Officer, Creative Leicestershire / Leicestershire County Council Tel: 0116 305 4119.